About

Hi there, I’m Leticia! I bring 15+ years of professional design experience, with a background in web design for the marketing industry. I have specialized in art direction and user experience for complex websites that capture client requirements and end-user interests.

In addition to my professional experience, my educational journey has equipped me with a diverse skillset. I hold a Bachelor of Fine Arts (BFA) in Graphic Design, completed a certificate program in User Experience (UX) Design, and have additional training in Conversation Design (CxD). This combination has shaped how I solve problems—balancing clear communication, thoughtful interaction patterns, and a focus on accessibility and usability.

My peers describe me as a clear communicator and attentive listener with a genuine curiosity. Whether it's diving into a design project or engaging with others as they share their stories, I bring an open mind and a well-rounded perspective to every interaction. I am currently available for full-time employment in the Los Angeles area or remotely.

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Skills

  • User Experience Design

  • User Interface Design

  • Conversation Design

  • Visual Design

  • User Research

  • Competitive Analysis

  • User Flows & Personas

  • Information Architecture

  • Prototyping & Wireframing

  • Usability Testing

  • Art Direction

  • Basic HTML/CSS

Fun Facts

My free time is spent traveling (36 countries to date), attending concerts, volunteering as an adoptions counselor for my local animal shelter, and reading biographies on Wikipedia.
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